Kid Sister
Skincare
Developed Kid Sister's visual identity and packaging system, then continued supporting the brand through creative collaboration, marketing assets, and ongoing brand development.
Year
2021-2026
Brand & Packaging
Design
Developed Kid Sister’s brand identity and packaging system, translating the brand’s personality into a cohesive visual language across various small-batch products. Created custom illustrated product names, labels, and packaging elements to add a playful, handcrafted quality and build a memorable customer experience.
Brand Management & Creative Support
Provided ongoing brand management and creative support as Kid Sister evolved, helping maintain a cohesive visual presence across marketing materials, content, and customer-facing touchpoints. Collaborated on creative direction, campaign assets, and brand applications to support the growth and consistency of the brand.
“Jen helped bring Kid Sister’s vision to life through thoughtful brand design, packaging, and ongoing creative support. She has an incredible ability to understand the feeling behind a brand and translate it into visuals that feel cohesive, intentional, and authentic.”
— Maxine Tamoto